Business

As a passionate advocate for rural microenterprises and small businesses, I’ve been supporting the “shop small” movement for years. I’ve been a neighborhood champion of [...]

Have you ever wondered how Artificial Intelligence (AI) can revolutionize your marketing efforts and save you time and energy? Well, you’re in luck! Today, we’re exploring the [...]

As a small business owner in a rural area, it can be challenging to compete with bigger companies and franchises. However, with the rise of local search, you have a golden opportunity to connect [...]

Are you a rural business owner looking to make the most out of your marketing budget? You might be surprised at the ways you could be wasting your money. Here are 5 of the top money-wasting [...]

Valentine’s Day is a special time of year when we show our loved ones how much we care. This year, why not give locals the opportunity to shop with you and support the small businesses [...]

Brand archetypes are universal patterns that are used to create a connection with the audience. These archetypes are based on the work of Swiss psychologist Carl Jung and his theory of the [...]

When I think of “FREE,” I get flashes of angry Black Friday mobs and that inevitable “Sorry, we’re all out,” message. The internet is full of freebies. Some offers seem like scams, while others [...]

What are you doing to hold your business to a higher standard? It’s great if you’ve got your local booster club’s sticker in your front shop window, but what are you really doing as a business to [...]

7 Deadly Sins, 7 Habits of Highly Effective People, 7 Dwarves, 7-Eleven, and now… 7 Small Town, Small Business Mistakes you don’t want to make. 1. Jumping on the bandwagon 2. Being too casual 3. [...]